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You're reading the original work of Susan Wright-Boucher, a Canadian staffing industry professional. Susan writes and speaks on improving corporate performance, employer branding, employment trends, and social media.-
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Leading With Passion by Susan Wright-Boucher is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.
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Monthly Archives: July 2009
Return on Communication: The New ROI
ROI, ROS, ROA – Move over! There’s a new kid on the block. ROC, or Return on Communication, is best described as achieving desired, quantifiable results through effective messaging. Sounds simple – but it’s not. If you doubt the difficulty … Continue reading
Posted in Communications, Leadership, Productivity
Tagged best practice, change management, communication, engage, Leadership
2 Comments
Looking For a Job? Harness the Power of Social Networking – Part 2
In Part 1 we discussed some of the online tools job seekers can use to maximize job search results. In this article we will focus on ways to ensure your Facebook presence is aligned with your job search objectives. The … Continue reading
Understanding Leadership – A Resource
Leadership is a broad topic. Rather than posting a blog I’ve put together some leadership resources that I hope you will find of value. What follows is a small collection of quotations, definitions, theories and resources on what it means … Continue reading
Social Networking 100 Years Ago
Up until this week I thought social networking and personal branding were relatively new phenomena. That was before I came across the society page from a 1910 edition of the New York Times. It begins: “Floods of new at-home cards … Continue reading
Posted in Communications, Networking, Personal Brand
Tagged communication, Facebook, history, social_networking
1 Comment
