ABOUT THE BLOGGER:
You're reading the original work of Susan Wright-Boucher, a Canadian staffing industry professional. Susan writes and speaks on improving corporate performance, employer branding, employment trends, and social media.Most Popular Posts
- The Art of Possibility: Transformational Leadership
- What Are You Best At?
- Vancouver Girls Don't Melt in the Rain
- Facebook: Should Managers Friend Employees?
- Secure Your Oxygen Mask Before Assisting Others
- Branding Shenanigans - Yes, I Really Did Wear Orange Pants While Dancing (badly) to "Bom Bom Bom"
- Servant leadership: Cutting through the hype
- The One Skill That Beats All Other Skills In The Workplace
- Stress Takes a Holiday
- Body Language: The Inside Story
- Too much work and not enough day?
- Leading the Multi-Generational Workforce
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creative commons license

Leading With Passion by Susan Wright-Boucher is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.
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Tag Archives: Personal Brand
What Our Words Say About us
Here’s a tool to help you create a picture of your speech. It’s called Wordle. Continue reading
Posted in Leadership, Personal Brand
Tagged communication, Leadership, Personal Brand, swrightboucher, tag cloud, word cloud, Wordle
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Living Your Brand
Living a life of alignment starts with knowing what you stand for. It’s knowing who you are and directing your interactions so as to influence how others experience you. There’s no hype in living your true brand. Continue reading
Posted in Leadership, Personal Brand, Self Management
Tagged alignment, authenticity, brand, Personal Brand, values
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The man who taught me branding
He stared past the machinery coated with soot and ashes, and said he wasn’t about to give up. “No, I’m still a young man,” said the 78-year-old Branford resident as he watched firefighters douse smoldering rafters and toss aside the blackened back door to his shop. Continue reading
The Art of Being Direct
Learning how to share observations in a way that improves performance comes from understanding the difference between feedback and criticism. Feedback is forward looking – it helps us do better next time. Criticism… well, not so much. Continue reading
Finding Your Networking Value Proposition
For years I resisted the whole idea of networking. My mental association was an image of Herb Tarlek, the consumate slick salesman, wearing white shoes and an insincere grin handing out business cards two at at time with instructions to … Continue reading
Social Media Credibility
Remember when you were nine and you wanted that dog? You promised your parents that you would feed it, walk it, clean up after it… Social media is a little like that. You have to know that it comes with added responsibilities. Continue reading
Posted in Career, Communications, Personal Brand, Social Media
Tagged blog, engage, Facebook, Leadership, LinkedIn, MySpace, online presence, Personal Brand, profile, Social Media, social networking, swrightboucher, tweet, Twitter, web
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Looking For a Job? Harness the Power of Social Networking – Part 2
In Part 1 we discussed some of the online tools job seekers can use to maximize job search results. In this article we will focus on ways to ensure your Facebook presence is aligned with your job search objectives. The … Continue reading
Looking For A Job? Harness the Power of Social Networking – Part 1
If you are unemployed looking for a job has probably just become your new full time occupation. There’s no getting around it. You are now a sales person and you are your product. Likely your first step was to tackle … Continue reading

