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You're reading the original work of Susan Wright-Boucher, a Canadian staffing industry professional. Susan writes and speaks on improving corporate performance, employer branding, employment trends, and social media.Most Popular Posts
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Leading With Passion by Susan Wright-Boucher is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.
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Tag Archives: Social Media
LinkedIn, Twitter and Evernote Add Two-Step Verification
Anyone who’s suffered a social media hijack will tell you how tough it is to regain control of a hacked account. If that thought keeps you up at night, you may want to add this new level of security. Continue reading
Happy Birthday to my Blog: 3 Years Old Today
I believe blogs follow a life pattern similar to the people who create them. Sadly, most blogs die before reaching maturity. Those that live on past adolescence to reach adulthood really come into their own. And just as with people, … Continue reading
Posted in Communications, Inspiration, Leadership, Self Management
Tagged blog, blogging, Online Communities, Social Media, Social network, Writing
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Why Social Media Works
Social media powers two-way conversations across time zones and over borders. Read more for the motivating factors that keep this a growing force. Continue reading
Posted in Communications, Networking, Social Media
Tagged Babblefish, Google Translate, Social Media, social networking, Social philosophy
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What Every CEO Should Know About Social Media
It’s not enough to create a great product or deliver top notch service. Brands today need to cultivate a strong sense of community. This means listening and interacting in real-time. Continue reading
Posted in Networking, Social Media
Tagged Fast Company, Internet marketing, Marketing and Advertising, Social Media
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Facebook: Should Managers Friend Employees?
Although social media isn’t new there are still some uncharted areas for employers and managers. Have you thought about your personal policy? Continue reading
Posted in Communications, Networking, Social Media, World of Work
Tagged employment, Facebook, Online Communities, Social Media, Social network, Twitter
6 Comments
The man who taught me branding
He stared past the machinery coated with soot and ashes, and said he wasn’t about to give up. “No, I’m still a young man,” said the 78-year-old Branford resident as he watched firefighters douse smoldering rafters and toss aside the blackened back door to his shop. Continue reading
Capturing tribal knowledge
Capture. Listen. Engage. It’s easier than ever and the cost of entry can be as little as zero dollars. Continue reading
Posted in Uncategorized
Tagged Communications, corporate branding, employment, performance objectives, Productivity, Social Media
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Who’s Listening to Your Customers?
Call them customers, clients, patients, whatever. They are talking. Are you listening? Continue reading
Posted in Uncategorized
Tagged brand management, branding, client management, Communications, Facebook, ING Direct, LinkedIn, Social Media, Twitter
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Latest News From the World of Work
Is your talent strategy up to date? The Manpower Research Center contains fresh thinking from the best minds in the business. Continue reading
Posted in High Octane Performance
Tagged employment, research, skilled trades, Social Media, talent strategy, World of Work
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Corporate Social Media – Are You In?
Read how random Facebook experiences can draw new clients into a previously unknown retail outlet. Then tell me if you still think corporate social media is a waste of resources. Continue reading
Releasing The Blogger Within
Are you toying with the idea of blogging? You’re drawn to it but not sure where to start? Here are 5 tips that will get you started in less than a day. Continue reading
Posted in Uncategorized
Tagged blogging, Communications, creative writing, micro-blogging, Social Media, wordpress
2 Comments

