Personal Brand — It’s Even More Important in a Tough Economy

Individuals with clearly defined values and goals are highly esteemed by employers as these people tend to be more focused and make better-informed decisions.  If you can demonstrate that you have moved beyond understanding your own value system and show that you operate with an intentional personal brand, so much the better.

What makes this a differentiator?

Managing your personal brand requires a higher level of maturity as branding involves moving beyond self-awareness and out into the world of perception.  It’s all about understanding and managing how others experience you.

Articulating your personal brand means you have the ability to decenter — you’re showing that it doesn’t have to be all about you.  You are capable of seeing things from others’ perspective and you can adjust according to the situation at hand.

Advertisements

Comments are always welcome.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s