A strange thing happens when we restate complex problems in terms simple enough for a monkey to understand: the solution often tumbles out of the sky.

So why does talking to a stuffed toy help us out?  It’s the act of distilling the problem into its basic elements and reframing it — saying the same thing a different way — that gets the brain working on new outcomes.

Start by creating the most simple problem statement possible.  “We have a problem in that [insert your problem here]”.  There’s an old saying that always rings true: a problem named is a problem half solved.

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